Getting a candidate into the Oval Office is a costly affair. The 2012 campaign to reelect President Barack Obama, for instance, spent more than $14 million in April of that year alone, with a bulk of its budget going to personnel salaries, as well as television and online advertising. Considering that the campaign dropped more than $23,000 on text messaging services alone that month, election buttons like these are probably considered a drop in the bucket. (Alex Wong/Getty Images)